Official Communication: Dani Alves enters esports with S2V

16 March, 2020



  • Dani Alves the active football player with the most titles won (43), launches his own sports project (GoodCrazy) with S2V DIGITAL SPORTS.

Dani Alves and S2V have reached an agreement by which the firm will articulate, together with the footballer, a project of international scope within the world of electronic sports (esports).

The project is in line with the player’s desire to transfer the personal values that have accompanied him in his professional career, such as the culture of effort and the spirit of commitment, to take him into the ecosystem of sports, a meeting point for more and more young people.

The project, which will have several phases, will be launched immediately in Spain where it will present its first professional teams and then move on to other international locations.

Dani Alves’ project will have very attractive and innovative aspects for the players of his teams, providing them with medical, physical and nutritional equipment similar to those that professional football players may have. In addition, it will offer the opportunity for non-professional players from all over the world to become players of their teams, by means of recurrent drafts, focusing especially on those young people who may be in areas of social exclusion, as is the case of boys living in the favelas of Brazil.

Dani Alves commented on the agreement with S2V: “I was very clear that I wanted to transfer my philosophy of life and my values to the children of this 21st century and with football I was reaching an important group of them, although I was missing a large part. For that reason, I saw in the digital sports (esports) the piece that could make that objective obtain. S2V has facilitated and allowed me to draw my own project where I immediately saw that we shared many things and they have convinced me every day that we have been working that they are the ideal partner for this project”.

Esteve Vilella co-founder of S2V (USA): “We were very pleasantly surprised by the clarity of ideas and objectives that Dani wants for his project. 90% of the time he talked about values, health and opportunities for all the players that enter in the discipline of his teams, it is really a pleasure to work with him”.

Xavier Sancliment co-founder of S2V (Spain): “We have worked very hard and against the clock but we have Dani Alves’ project ready for its imminent launch in Spain. The company (S2V) will offer all the coverage at the level of infrastructure and experience in a market that every day is more competitive in all aspects, it will be a great project”.

In the next few days more details will be revealed about this project that is starting in Spain but, as Dani Alves says, it has a global vocation.

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